

Nur Afiq
Social Media Coordinator,
Media Assistant, MRA HQ.
Phone:
+60 18 203 6948
Email:
Address:
Seri Kembangan,
Selangor.
A Bit About Me
Nur Afiq is a media and communications practitioner with a strong focus on humanitarian and social impact work. He has experience managing digital campaigns, content strategy, and copywriting for non-governmental organizations, particularly in areas related to emergency response, fundraising, and public awareness.
His work centres on delivering clear, impactful messages that build trust, mobilise communities, and drive meaningful action. With a deep interest in humanitarian causes and sustainable development, Nur Afiq believes that effective communication is a powerful tool to amplify voices, tell human stories, and create real-world impact.
Work Experience
SOCIAL MEDIA COORDINATOR CUM CONTENT WRITER
MALAYSIAN RELIEF AGENCY, HQ
August 2024 - Present
MULTIMEDIA DESIGNER
YAYASAN AL-SULTAN ABDULLAH (YASA)
February 2024 - July 2024
INTERNSHIP
YAYASAN AL-SULTAN ABDULLAH (YASA)
August 2023 - January 2024
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Achived to get Meta Verified (Bluetick) for Instagram & Facebook account
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Writing, editing and publishing & engaging content for various social networks, including Facebook, Twitter and Instagram over then 2++.
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Optimizing social media posts (language, tone message) based on our target audience behaviors.
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Create engaging text and selecting image and video content to complement text.
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Update our social media pages with compelling company news.
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Coordinate with teams to create advertising posts.
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Track and monthly report on social media insights (traffic, engagement, shares, conversion rates).
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Apply advertising techniques to boost brand awareness, like promotion and missions for MRA.
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Respond to question and comments on our social media pages in a timely and accurate manner.
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Design post to sustain readers curiosity and create buzz around new products.
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Develop an optimal posting schedule, considering web traffic and customer engaging metrics.
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Analyze key metrics for social media ad spends and report return of investment (ROI)
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Handling photoshoot/ video recording for most activities, campaigns and during events.
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Perform ad-hoc task perform any other job function or any ad-hoc tasks that may be assigned from time to time by management.
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Developed marketing copywriting and content for social media postings.
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Managed, monitored, and analyzed all social media platforms using Meta Business Suite.
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Conceptualized creative ideas for digital and printed postings.
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Designed promotional materials including posters, banners, and money envelopes using Adobe Illustrator, Adobe Photoshop, and Canva Pro.
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Sourced and evaluated production vendors to ensure optimal quality and cost efficiency.
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Obtained quotations and invoices, and negotiated pricing and production terms with suppliers.
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Conducted professional photography for events and site visits.
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Edited and enhanced photos using Adobe Lightroom.
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Coordinated with the palace to obtain official photographs of His Majesty.
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Managed company website development by liaising with web developers.
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Researched and proposed suitable royal-themed website designs.
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Collected, organized, and prepared content for website publication.
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Uploaded event content and maintained website updates.